Your school, recommended by AI. Booked direct. 0% commission.
Travelers now ask ChatGPT and Google where to fly. Thermal makes your website easy for AI engines to read, quote and recommend. The next booking lands in your WhatsApp instead of an OTA that keeps 30%.
- Your AI visibility score, measured and dated
- What ChatGPT says about your school today, with screenshots
- The top operators AI recommends in your area (your real competition)
- A quick-wins list you can apply even without us
No card. No strings. Delivered on your WhatsApp within 24 hours.
Built to get you found on
We tested it on our own school first.
Para Vida Parapente is our school in Chile. Every change is dated in a ledger. Every number below is real and re-measured monthly.
From invisible to quoted by AI, with a dated ledger.
We ran the full Thermal system on our own site: structured data, answer-first FAQ pages, visible prices, fresh weekly conditions. The AI-readiness score is measured with our own re-runnable scorer — same test, before and after.
Real findings. The kind that cost you bookings.
Three patterns we find over and over in flying school websites. Sometimes we find very little. We tell you that too.
Your prices are invisible to AI
«Contact us for prices» gives AI nothing to quote. So it recommends the school with real numbers on the page instead of you.
The fix: a visible prices block. Now AI can quote you.
Someone else answers your travelers’ questions
Weight limits, weather, kids. If your site doesn’t answer them, AI cites the competitor’s FAQ that does.
The fix: answer-first FAQ built from real traveler questions.
Your site looks abandoned to machines
Last touched in 2021? AI engines prefer fresh sources. A stale site gets skipped even when your flying is better.
The fix: a weekly conditions block that keeps your site alive.
Three steps. You keep flying.
We audit your visibility
We ask the AI engines about your destination and score your website with our re-runnable scorer. You see exactly where you stand, and where your competitors do.
We fix what AI can’t read
Structured data, answer-first FAQ, visible prices, fresh content. On your current site. No redesign, every change reversible and dated.
You get found and booked
AI engines start quoting your real data. Bookings come direct to your WhatsApp. If you use Fly CRM, Ryan answers them for you.
Everything your website needs to be quotable.
Server-side structured data
LocalBusiness, FAQ, ratings and offers, injected so every AI crawler reads them. Your design stays untouched.
Answer-first FAQ pages
The 15–20 real questions travelers ask about your destination, answered the way AI engines like to quote.
Visible prices & data
Real prices, duration, weight limits and meeting points in plain text. AI cites specifics.
Fresh conditions block
A weekly-updated block on your site. AI engines prefer fresh sources, so we keep yours alive.
Monthly citation tracking
A fixed panel of questions asked to ChatGPT, Perplexity, Gemini and Google every month. With screenshots and dates.
Plain-language report
One monthly report a pilot can read in 5 minutes. What moved, what we changed, what’s next.
Thermal vs. an agency vs. doing it yourself
| Thermal | Generic agency | DIY | |
|---|---|---|---|
| Knows paragliding operations | ✓ | ✗ | ✓ |
| Built for AI search, not just Google | ✓ | ✗ | ✗ |
| Measured with dated evidence | ✓ | ✗ | ✗ |
| Works while you fly | ✓ | ✓ | ✗ |
| CRM answers the leads it brings | ✓ | ✗ | ✗ |
| Price | €55/mo | €800+/mo | Your weekends |
The cost of not knowing
Every day you’re invisible, AI recommends someone else.
Two options. No contract. No surprises.
Thermal
Your current website, made quotable by AI. No redesign.
€28/month, billed €168 every 6 months
Cancel anytime with one WhatsApp message.
€162 less than paying monthly. Same service.
- AI visibility audit + score, re-run every month
- Structured data + FAQ pages applied to your site
- Visible prices, data and weekly conditions block
- Citation tracking on ChatGPT, Perplexity, Gemini & Google
- 2 fresh guides per month, written in your tone
- Monthly report in plain language + WhatsApp support
- AI competitor benchmark of your destination: who gets recommended today, and why
- Google Business profile tune-up (the other place AI reads)
- WhatsApp scripts to turn happy passengers into reviews
Born Thermal
A complete new website, built from zero with the whole system inside.
Scoped on one call. Most projects ship in three to five weeks.
- Full website designed and built by us, with your real photos
- Born AI-ready: every Thermal feature from day one
- Multilingual for your market (EN/ES/DE/FR/PT/TR…)
- Fly CRM integrated: Ryan answers the leads the site brings
- Direct booking + WhatsApp click-to-chat
- You own everything. Domain, content, data.
No contract — cancel from WhatsApp
Every change reversible and dated
No promised rankings. Just screenshots and dates.
What owners say after the first report.
«I asked ChatGPT about paragliding in my valley and my school wasn’t there. Three months with Thermal and now it quotes our prices. Direct bookings, no commission.»
«The monthly report is the first marketing thing I actually read. Five minutes, plain words, screenshots. I know exactly what I’m paying for.»
«They didn’t touch my design, which I was scared of. They fixed what’s under the hood. Now Google shows our FAQ and the phone rings more.»
«GetYourGuide kept 30% of every flight. Now half my bookings come direct from people who found us through AI answers. That’s real money back.»
«What sold me: they run their own school. They knew my weather problem, my WhatsApp chaos, my season. No agency ever did.»
«Honest team. They told me upfront what they can’t guarantee, then over-delivered on what they could measure. Rare.»
Built by a pilot and an engineer. Not an agency.
Thermal exists because we needed it ourselves. One of us runs a flying school. The other builds software that survives real operations.
Cristóbal Orezzoli
Founder — the pilot
Commercial helicopter pilot and tandem paragliding pilot with 11 years in the industry across Chile and Europe. Founder of Para Vida Parapente, the school where every Thermal feature gets field-tested before a client ever sees it. He built Fly CRM because his own WhatsApp was leaking bookings while he was in the air.
Matías Hornig
The engineer
Industrial civil engineer from Pontificia Universidad Católica de Chile. Years of experience designing and shipping software for the tourism industry and for restaurants — operations where systems fail loudly and in real time. He makes sure Thermal’s promises survive contact with reality.
«I’m not a marketer. I’m a pilot who lost bookings for years because my website said ‘contact us’ and my WhatsApp answered at 9pm. We built Thermal to fix my own school first. It worked, so now it’s yours. And if the free report shows your school doesn’t need us yet, I’ll tell you that too. Honesty is cheaper than churn.»
— Cristóbal, from Matanzas, Chile
Questions, answered straight.
What is Thermal, in one sentence?
We make your school’s website easy for AI engines to read and quote, so ChatGPT and Google recommend you and travelers book you direct — with 0% commission.
Do I need a new website?
No. The Thermal plan works on the website you already have. We don’t redesign anything — we fix what’s under the hood. If you do want a new site, that’s the Born Thermal plan.
Can you guarantee I’ll show up #1 on ChatGPT?
No. And anyone who guarantees that is lying to you. AI answers change day to day. What we guarantee: your website’s AI-readiness score goes up (measured with the same test, before and after), and you get monthly citation tracking with screenshots and dates.
How long until I see results?
The website fixes happen in the first week or two. AI engines usually take 4 to 12 weeks to pick up the changes. That’s why we measure monthly — you see the curve, not just the finish line.
Do I need to know anything about SEO or AI?
Nothing. You fly, we handle the machine stuff. Once a month you get a report a pilot can read in 5 minutes: what moved, what we changed, what’s next.
Does it work in my language and country?
Yes. We work in the languages your travelers use — English, Spanish, German, French, Portuguese, Turkish and more. AI search is global; your destination is the niche.
Is there a contract?
No contract. The monthly plan cancels anytime — one WhatsApp message is enough. The 6-month plan just runs its term and gives you the discount. And the guarantee is specific: if your first report doesn’t give you at least 5 concrete actions for your school, we refund 100% within 14 days.
How is this different from hiring an agency?
Three ways. We only work with flying schools, so we already know your operation. We build for AI search, not just old-school Google. And every website we make comes with Fly CRM behind it — the site gets you found, the CRM answers the lead. An agency hands you a PDF; we hand you bookings.
What exactly do I get with Born Thermal (Custom)?
A complete new website built from zero: your real photos, all the content, every Thermal feature from day one, multilingual, with direct booking and Fly CRM integrated. One project, one quote, delivered in weeks. And you own all of it.
How does the 6-month discount work?
Simple: pay 6 months at once and the price drops from €55 to €28 per month (€168 total). That is 49% off: you save €162. Same service.
What exactly is in the free report?
Four things: your AI visibility score (measured and dated), what ChatGPT says about your school today with screenshots, the top operators AI recommends in your area, and a quick-wins list you can apply even without us. Sent to your WhatsApp within 24 hours.
Why is the report free?
Because it’s the fastest way to show you how we work. Some schools open the report and find 15 problems. A few find almost nothing — and we tell them that too, and they don’t become clients. That honesty costs us some sales and wins us the right ones.
The thermal is there. Get in it.
Start with the free report. We show you what ChatGPT says about your school today. No card.